Founded in Finland in 1964, Pentti Viitala created the company “Luonto” with the idea that high quality furniture should be available at fair prices. While the company has grown substantially in it’s 56 years of business, this one simple word has been passed from one generation to the next and remains the foundation of everything Luonto does, quality.

For Luonto quality is not just about our raw materials but also the skilled craftsmen, manufacturing processes, support staff, design and comfort. Quality in our eyes is the full package and that is what we aim to deliver.

To this day Luonto Furniture remains family owned and operated, enabling us to stay true to our beliefs. Maintaining our standards throughout the decades is what has and will keep our business moving forward for generations to come. Our commitment to quality at, Luonto Furniture, empowers us to be transparent in every aspect. We want to make every detail of our furniture, down to the frame, available to our customers so they are 100% confident in what they are purchasing.

We believe every detail matters, which is why we invite our customers to have an inside look at our production. We pride ourselves on the ways we’ve developed our manufacturing processes to be clean and safe for our employees as well as for our environment. Our sustainable processes are deeply rooted in our culture and have been developed over the history of our business, practices which we certainly believe support our mission of quality.

We put our teams to the ultimate test by focusing on design with function, aiming to bring you the most exciting furniture available. With their experience and ingenuity, they’ve designed the products that we’re excited to present to you in the following pages. We hope you will enjoy our furniture as much as we do!

Our story

For last 40 years, Gio Italia has been dedicated in pursuit of making stylish, beautiful, well-made furniture and to become one of the world's premier suppliers, importers and manufacturers of furniture. Gio Italia Home rapidly grown into one of the most well-known and reputable wholesalers of luxury design furniture. Many of our high-end interior pieces are modern interpretations of alluring antiques.

Our work includes adapting traditional crafts to the decadent demands of today. We take pride in creating items of unmatched beauty that exceed the highest standards of design, quality, and durability.

Gio Italia Home is the epitome of luxury living. We strive to continuously inspire the interior design industry with an extensive collection incorporating a variety of iconic styles. All designed to personalize your home and increase your comfort.

Enza Home is a concept brand offered by Yataş to create new lifestyles.  Enza Home shapes life with its products ranging from dining rooms to bedrooms furniture, mattresses, textiles and accessories, and brings different lifestyles to your home with its modern and innovative approach.

Alternatives for various tastes and living solutions that offer comfort in its most natural state meet design within reach at Enza Home, making a difference.

Enza Home products have the strength of Yataş Group's years of expertise that enables to meet all expectations of comfort and quality, durability and elegance, affordability and good design.

Enza Home gives first priority to customer satisfaction with its wide service and maintenance network that extends all over Turkey, and offers much more than furniture to its customers — it offers a lifestyle. Enza Home invites you to meet brand new worlds at its global network of concept stores.

Digió proudly presents the new collection, part of the Kathy Ireland Home lifestyle brand developed by supermodel-turned-entrepreneur Kathy Ireland. Made in Italy, this exclusive range of top grain leather sofas is deemed to amaze you and take your imagination to new level. Please join us in this celebration.

Sofabed.com proudly brings to you range of Kathy Ireland Sleeper Sofas and Sofa Beds. This collection offers luxury seating with a sophisticated style designed by Kathy Ireland.

Ashley Furniture Industries is the #1 Furniture Manufacturer in the World. But our products aren't the only heroes. The people of Ashley Furniture Industries also help this company truly define itself. Our team lives and breathes a “dirty fingernail” approach that breeds success unlike any other. And it gets the job done. That's what we're made of and what it means to be Ashley made.